Laila Snidzane

Head of the MetaCoach Training Center. Senior manager with more than 15 years of experience in leading and developing small and medium-sized teams in companies in various industries. Practitioner coach, emotional intelligence and business skills development coach.


  • More than 15 years of experience in such business areas as wholesale of fast moving goods, logistics, retail projects; of which more than 10 years in leading positions, where coaching tools are practically used in the development and management of their team on a daily basis;
  • Turiba Business School, Professional Master’s Degree in Business Management;
  • Riga Technical University, Bachelor’s degree in business economics;
  • Association of Professional Coaches, Coaching Coach, Master Coaching (MCC);
  • Association of Professional Coaches, Business Coach;
  • Association of Professional Coaches, Professional Coaching (PCC);
  • Erickson Coaching International, High Performance Team Coaching;
  • EACEIO / Tutor of Emotional Intelligence Development;
  • Genos International / Emotional Intelligence Practitioner.


enrolled students


years of experience


days of challenge


What People are Saying

In October 2020, the Central Finance and Contracts Agency (hereinafter – the Agency) started cooperation with SIA “MetaCoach” on individual coaching sessions and group coaching sessions for the heads of the agency. The goal of this collaboration is to support managers in times of change and increase productivity. The coaches of SIA “MetaCoach” center Evija van der Beek, Laila Snidzāne and Kristīne Joanna Golubeva cooperated with each manager individually. Feedback from managers is positive. Managers value the professionalism of coaches, their ability to adapt and support managers. The agency also sees an opportunity to continue cooperating with SIA MetaCoach, based on feedback from managers and the results achieved.
CFLA – Central Finance and Contracts Agency
From February to May 2020, SIA “MetaCoach” managed the program – Use of Coaching Tools in the Workplace “. Benefit – mutual communication became faster and more accurate, work efficiency increased we are satisfied with the study program conducted by SIA “MetaCoach” and we will continue cooperation in individual and group coaching sessions.
Irena Graube
Executive Director of “FUTURUS FOOD”
Within the framework of the 2019 internal training program of the State Joint Stock Company “Latvijas dzelzceļš”, the Professional Continuing Education Institution “LDZ Training Center” – Leaders’ Academy “cooperates with growth coaches Laila Snidzane and Kristina Joanna Golubeva. Both trainers had prepared training programs on demand (leadership and conflict management), with visual aids and practical assignments. based coaching techniques. The training programs were conducted at a high professional level, as evidenced by the feedback and comments received from the participants.
Baiba Lauva
Head of the Career Management and Personnel Selection Center of the State Joint Stock Company “Latvijas dzelzceļš”

Check out Laila’s challenge!